For our latest collection with Sarah Sherman Samuel, we knew we had to do something big to celebrate. The designer's seventh collaboration with Lulu and Georgia was also her most expansive featuring furniture, rugs, and decor and introducing her first lines of bedding and lighting. We set out to a create tangible experience of the SSS world, from which came Hotel de Sarah. Set at the beautiful Hotel Joaquin in Laguna Beach, we invited friends to come experience all things Sarah Sherman Samuel. Every corner of the hotel was taken over with pieces from Sarah's new collection. The lobby, guest rooms, and even the pool, featured Sarah's signature pieces. Let's take a tour.

Canvas tote bag, sleeping mask and straw beach hat laid out on a bed.
Hotel De Sarah sign hanging above the hotel check in desk.

Sarah Sherman Samuel wearing a matching eye mask and skirt made from her Painterly Stripe Linen Fabric

"I always love staying at hotels that feel more like a home. The lobby is the first place the guests get to experience so I wanted it to be it’s most welcoming space."
- Sarah Sherman Samuel
Bring Hotel de Sarah Home
Hotel bed made up with Sarah Sherman Samuel bedding and pillows.

Pool daybeds with the Sarah Sherman Samuel long bolster pillow.
Hotel bed made up with the Sarah Sherman Samuel Tiger Hemp Bedding.
Various furniture pieces from the Sarah Sherman Samuel collection.

Bathroom mirror featuring a sign saying "Wanna Sleepover?"
Pool chaise lounge chairs with the Sarah Sherman Samuel Tiger Bolster Pillow.